THANK YOU

Thanks to everyone who contributed to the conversations at New Media Atlanta on 9/25/09 at GA Tech Research Institute. We hope many seeds were planted that will continue to grow your business and personal opportunities. Our goal is to create a community of sharing where we all continue to help each other learn and grow using New Media technologies. Thanks for taking the first step with us.

Speakers

Chris Brogan

ChrisBrogan
Chris Brogan is President of New Marketing Labs, a new media marketing agency, and home of the Inbound Marketing Summit conferences and Inbound Marketing Bootcamp educational events. He works with large and mid-sized companies to improve online business communications like marketing and PR through the use of social software, community platforms, and other emerging web and mobile technologies.

Chris is co-author of the book Trust Agents, with Julien Smith.

Chris Brogan is a ten year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals. Chris speaks, blogs, writes articles, and makes media of all kinds at chrisbrogan.com, a blog in the top 10 of the Advertising Age Power150, and in the top 100 on Technorati. He is co-author of the book Trust Agents.

Chris is also the cofounder of the PodCamp new media conference series, exploring the use of new media community tools to extend and build value.

He recently became president of New Marketing Labs, a social media agency. He runs the Inbound Marketing Summit events with CrossTech Media. Chris frequently speaks at and attends marketing and social media events, sharing his passion for all things social media.

Chris won the Mass High Tech All Stars award for thought leaders for 2008. He has been quoted in the Wall Street Journal, US News & World Report, The Montreal Gazette, Newsweek, and some other places.

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Jeff Turner

Jeff has over twenty years experience as both a successful entrepreneur and a senior executive in a large corporation.

As company founder and CEO he led J.J. Grace, Inc. (dba AdOut, TheSpecDept.com, TSA Design Group) to the Inc. Magazine list of the 500 fastest growing companies in America and the following year won Cisco’s Growing With Technology Award recognizing innovative companies networked for growth.

As a senior executive and Group President of Vertis, Mr. Turner brought the needed vision and leadership to a highly diversified corporate Group and integrated the operations, the focus and the spirit of that Group back into the organizational mainstream.

Throughout his career, Jeff has excelled at bringing extraordinary vision, creativity and innovative solutions to challenging situations.

In his experience, he has recognized and applied the science and creativity of communication to his organization. It has been instrumental in achieving uncommon successes. His insights and knowledge, both practical and academic are integral to how Real Estate Shows designs and delivers breakthrough sales communication.

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Toby Bloomberg

tobybloomberg

Toby Bloomberg is a widely recognized for her expertise in combining social media with traditional marketing values (strategy, customer insights, segmentation, etc.) while maintaining the authenticity of digital conversations. She speaks regularly on the topic to organizations and at industry events. Combining 20-years of traditional strategic marketing and with the lessons learned from her adventures in over 5 years with social media, Toby’s company, Bloomberg Marketing/Diva Marketing, works with (the people in) organizations to join-in on the new conversation, from blogs, to social networking to widgets to blogger relations and beyond .. without getting blown-up.

One of her passions is helping marketers “get” the benefits of social media so it’s not a surprise that you can find Toby speaking and consulting on the topic at conferences and for organizations such as 3M, M/A/R/C, GourmetStation, American Marketing Association, PRSA, New Communications Forum, Blog World, Theraplex, Cox Communications, Purina, Mayfield Dairy, Pennsylvania Downtown Center, Chick-Fil-A and BlogHer.

Toby’s blog Diva Marketing www.divamarketingblog.com is one of the highest ranked marketing blogs in the world according to the Ad Age Power 150. Launched in 2004, Diva Marketing was one of the first “blog brands” and Toby is frequently referred to as the “social media marketing diva.”

Her latest venture is authoring the first business book, not about but, using Twitter as a platform and major distribution channel. Social Media Marketing GPS #smgps includes over 40 interviews with marketers active in the social media world, so you might say it was written by marketers for marketers. http://bloombergmarketing.blogs.com/smgps Toby is in “active” conversations with major publishing houses discussing opportunities to create an innovative genre that combines new media with traditional publishing.

Toby was also an adjunct professor at Goizueta School of Business at Emory University where she teaches an innovative course on management consulting.

She is profiled in the best selling book about how blogs are changing business communications, Naked Conversations and in the book Now Is Gone; and the soon to be released books Twitterville and The Digital Handshake. Her Blogger Stories blog www.bloggerstories.com is included in the book Clear Blogging.

Toby serves on the boards of the Atlanta Interactive Marketing Association, International Blogger and New Media Association; the social media communities Savvy Auntie and Divine Caroline; as well as, the non profit organization Children’s Advocacy Centers of Georgia.

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Nicole Nicolay

nicole2

Nicole Nicolay “@nik_nik” is Co-founder of Effektive Solutions, a marketing and technology solutions company for real estate professionals and title insurance companies. She has created products and services which have assisted over 30 title company county operations, and growing!

As an industry consultant and innovator, Nicole has equipped real estate professionals and brokerages, with progressive marketing techniques and best practices for generating business. In fact, Nicole has trained thousands of agents nationwide via the Cyberhomes Webinar Series and speaks regularly at industry leading events including: Inman Connect, REtechSouth, REBarCamps, C.A.R.- Tech Tuesday, BizTechDay, REBlogWorld, and the BlogWorld/New Media Expo.

Nicole’s passion for writing how-to articles is evident in her blogging. Nicole is co-author and editor at MyTechOpinion.com, the premier blog for real estate technology. There, she shares her expertise by providing readers with a comprehensive technology base for the real estate industry. Moreover, Nicole authored “Twitter for Real Estate Twits”, the only Twitter how-to guide created specifically for teaching real estate professionals how to use Twitter. Nicole is also the originator the “Tweet Plan” which outlines how to maximize your Twitter efforts by becoming your network’s trusted advisor.

Nicole was named one of the 25 Most Influential Bloggers in Real Estate for 2008 by Inman News and one of the Top 12 Women Real Estate Bloggers by Sellsius. Her articles are syndicated by top real estate news sources such as Inman News, Realtor.org, Chicago Agent Magazine and Miami Agent Magazine. Currently, MyTechOpinion is an Inman Innovator Finalist for Most Innovative Blog 2009.

Besides being passionate about Effektive Solutions, Nicole enjoys spending time with her family and getting her groove on!

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Reggie Nicolay

reggie

Reggie Nicolay is the Director of Social Media for Cyberhomes.com, and is responsible for providing expertise and direction related to social media strategies, promotion & brand monitoring. Also top of his list is discovering, educating and motivating internal advocates.

Prior to that, he helped to build the technology that drives Effektive Solutions, a marketing and technology company for real estate professionals and title insurance companies.

Reggie is also the co-author and mastermind behind MyTechOpinion.com, a fresh and insightful real estate technology blog. Through MTO, he shares cutting-edge products, strategies and interviews for today’s savvy real estate agent looking to distance themselves from competitors.

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Bert DuMars

bertdumars

Bert DuMars is Vice President E-Business and Interactive Marketing for Newell Rubbermaid (NYSE: NWL) a global marketer of consumer and commercial products that touch the lives of people where they work, live and play.  Mr. DuMars joined Newell Rubbermaid in 2007 and is responsible for directing and coordinating eMarketing, eCommerce and Social Media Marketing initiatives for Newell Rubbermaid’s externally-facing online efforts. Overseeing the eBusiness shared services that include a global, enterprise web platform, and standard processes, technologies and metrics across the company’s brand sites.  He also coordinates and integrates eBusiness efforts between business units, Corporate IT and strategic outsource partners.

Newell Rubbermaid Social Media Programs Include:
Graco Baby From The Heart Blog

Rubbermaid Adventures In Organization Blog

Sharpie Uncap Your Creativity Blog
Sharpie Uncap Your Creativity Community

You can also find several of their brands on Facebook:
http://facebook.com/Graco
http://facebook.com/Rubbermaid
http://facebook.com/Sharpie
http://facebook.com/Goody

and Twitter:
http://twitter.com/gracobaby
http://twitter.com/rubbermaid
http://twitter.com/rubbermaidtwo
http://twitter.com/sharpiesusan
http://twitter.com/GoodyGirl_LA

Prior to joining Newell Rubbermaid, Mr. DuMars was the Director, Electronic Tax Administration (ETA), for the Internal Revenue Service (2004 to 2007), where he grew the eFile program by 30% from 61.5 to 80 million returns and led the redesign of www.irs.gov expanding visits by 28% to 197 million.  Prior to the IRS he was the Global Director, E-Business Group at Trend Micro, Inc. a content security and anti-virus company. Mr. DuMars also has experience in Services and Product Marketing at Intel Corporation, Strategic Marketing at Dell Corporation, network technologies Instructor for Learning Tree International, startup experience as founder and CEO of an ecommerce business, and Network Engineering and Data Center Management at Southern California Edison.

Mr. DuMars earned a Bachelor of Arts in History from Pomona College in 1984 where he played 4 years of NCAA Division III varsity basketball, and a Masters in Business Administration from the University of Michigan, Ross School of Business in 1996.
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Peter Fasano

peterfasano

Peter Fasano is the principal of mass+logic, a consultancy focused on digital marketing and social computing. Peter is a social media thought leader contributing to FastCompany.com, national conferences and supporting social media marketing strategy with global brands.

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Seth Miller

sethmiller

Seth Miller is director of digital marketing for TNT, TBS and Turner Classic Movies (TCM).  In this role, Miller is responsible for social media strategy and tactical implementation.  His duties include maintaining Twitter presences for the networks and serving as administrator of several Facebook and MySpace pages.  He also handles mobile, email and video distribution.

Miller joined Turner Broadcasting in 1999.  He previously served as an interactive producer/project manager for tbs.com.  He also worked in corporate communications.

Miller earned a bachelor’s degree in journalism from the University in Georgia.  He was the first Web editor for the college’s independent newspaper, The Red & Black.

@tbsveryfunny
@tntweknowdrama

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Mike Mullineaux

MikeMullineaux

Mike Mullineaux is responsible for Strategic Marketing for the Applications and Services programs for Nokia Siemens Networks in North America.  With more than 20 years of international experience in Software, Services and Solutions Marketing in the wireless industry, he has a proven record in defining, marketing and bringing new technologies to market.  Prior to joining Nokia Siemens Networks, Mike held Field and Management positions at Verizon Wireless, Nokia and Ericsson.  You can reach Mike @mmullineaux

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Brent Leary
brentleary

Brent Leary is a crm industry analyst, advisor, author, speaker and award winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships. His client list includes Research In Motion, Sage, Microsoft, Intuit, Cisco and the state of Georgia’s Depart of Economic Development.

Recognized by InsideCRM as one of 2007’s 25 most influential industry leaders, Leary also is a past recipient of CRM Magazine’s Most Influential Leader Award. He serves on the national board of the CRM Association, and as a subject matter expert for the Small Business Technology Task Force. He’s been quoted in several national business publications, including the Wall Street Journal, Newsweek and Entrepreneur magazine.

In 2009 Leary co-authored Barack 2.0: Social Media Lessons for Small Business. He has written regular online columns for Inc. and Black Enterprise magazines, as well as for popular business sites including American Express OPEN Forum. Leary also hosts and produces the popular “Technology For Business $ake” Internet radio program. His popular blog can be found at http://BrentLeary.com. You can find him on Twitter at http://twitter.com/brentleary

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Desiree Scales

desireescales2

Desiree Scales is CEO of Bella Web Design, Inc. a boutique web design firm which provides all the services needed for a successful website in one place. One of the oldest and most successful web design firms in Atlanta, Bella Web Design’s outstanding reputation comes from their raving customer reviews and their #1 ranking as a service provider on Kudzu.com.

After three years as an Analyst for Delta Air Lines in Airport Customer Service Communications, Desiree knew her web design and marketing experience was something valuable she could offer to other businesses. She decided to launch her own company in October of 1998, and is proud to say that her company has been profitable every year since the day she designed their first website!

Originally from Chicago, Desiree graduated from Northern Illinois University with a B.A. in
Public Relations Journalism. She attributes this background in PR and writing to helping her
business’ success.

Bella Web Design has helped over 300 companies realize their success in Atlanta and more than 35 states nationwide for more than 11 years. Her company provides web design, web hosting, search engine submission and optimization, print design, email marketing, social media coaching, blogging and general web marketing consultation. Desiree accredits their success to her team’s creative talent, integrity, and friendly service that draws loyal clients.

Desiree’s expertise and experience has evolved into a passion to educate both businesses and organizations on internet technology that ignites their success. She has been a featured speaker at companies, conferences and seminars across Atlanta and regularly provides classes on blogging, web design, branding, Internet marketing, Web 2.0 strategies and social media. She additionally offers personal Social Media Coaching to business owners who want to apply the online buzz to their customer relationships and bottom line.

Some of her speaking engagements include RE/MAX, the Southeastern Accounting Show, the 400 Club, Keller Williams, Cobb, North Fulton and Gwinnett Chambers of Commerce, West Cobb Business Association, REtech South, Atlanta Marketers Forum and businesses in and around Atlanta.

Desiree’s popular TheBellaBuzz podcast covers all aspects of online marketing and is recorded every week.

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Carol Flammer

CarolFlammer

Carol Flammer is a public relations and social media marketing expert, strategist and consultant.

With 20 years of experience, Carol has established herself as the “go to” for real estate and construction products public relations and social media. Carol is president of Flammer Relations, Inc., and managing partner of mRELEVANCE, LLC, an Internet Marketing, Social Media and Public Relations firm with offices in Atlanta and Chicago.

Carol is the creator of the nationally-ranked and award-winning www.AtlantaRealEstateForum.com, Atlanta’s most popular real estate blog. Her launch of the site in 2006 was truly visionary and led the movement to new media – the precursor to social media. In other words, she was blogging long before blogging was cool.

Carol has spoken at a number of tradeshows including the International Builders Show and the Southern Building Show. She speaks frequently to Sales and Marketing Councils and PR groups and teaches social media seminars at home builders associations around the country. Carol likes to challenge audiences with the question, “When you Google your name, do you like what you see?”

Carol holds a BA in Business and Behavioral Science from Oglethorpe University. A member of the Greater Atlanta Home Builders Association, Carol was honored in 2008 as the HBA Associate of the Year. She is a member of the Georgia Chapter of the Public Relations Society of America and is a recipient of PRSA’s prestigious George Goodwin Award. Other recognitions include the Oglethorpe University 2008 Spirit of Oglethorpe Award, as well as OBIE, Phoenix, APEX, Hermes and Communicator Awards for blogs and client projects.

Carol is a member of the Atlanta Apartment Association, Urban Land Institute, National Association of Real Estate Editors and Professional Women in Building. She serves on the Sales and Marketing Ideas Editorial Advisory Committee and the Board of the Atlanta HBA’s Sales & Marketing Council.
She holds the MIRM (Member of the Institute of Residential Marketing), CAPS (Certified Aging in Place Specialist) and CSP (Certified Sales Professional) designations from NAHB.

In her free time, Carol pursues her love of dressage. Read all about her Trakehner stallion Favian *Ps at www.TheBigRedHorse.com (yes, even her horse has a blog). She resides just north of Atlanta in Cartersville, Ga., with her family and lots of four-footed friends at their farm, Thistledown.

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Jonathan Baker

jonathanbaker

Jonathan is the Marketing Guy and Master of Mind Control for Atlanta’s brewery-in-planning Monday Night Brewing. He graduated from Emory’s Goizueta Business School with BBA and a minor in Religion. Jonathan currently works as a marketing consultant for a number of Fortune 500 brands. He resides in Smyrna, GA, but he would like every one to know that he is inside of the perimeter.